Build business and brand value through a higher reputation
REPUTATION SHERPA GUIDES YOU
The right foundation
Your reputation is the foundation for the sustainable growth of your business. Yet many service-based businesses struggle to build the reputation they deserve.
It's frustrating when your ideal client chooses a less effective option. Or has no idea your business or service exists.
You might assume your competitors are better at marketing or branding.
But often their true advantage is the one that matters most: They've proactively built their brand reputation.
An enduring advantage
The businesses we work with provide a service their clients love. Now they want to grow profitably and sustainably; to reach more people, and have an even greater impact.
Through 12 years of study and application, we've found proactive reputation building produces faster and more sustainable positive results.
Our proactive reputation building (PRB™) program translates more than a decade of research, application, and learning into an enduring advantage for your business.
Your guides on the journey
Reputation Sherpa is an Australian-based brand and reputation firm.
We guide business leaders to build more value in their business and brand by establishing a higher reputation in their category.
Jo has helped CEOs and business owners build and 'redeem' $420M+ in 'reputational value on sale or exit.
A higher reputation starts here
Hi, I'm Jo, your chief reputation guide.
I've helped companies of all sizes achieve their brand and business objectives for 32 years. Some of them are below.
I've spent 20 years in brand and marketing management, and I've seen the benefits of a reputation focused approach.
A higher reputation doesn't start with your brand or marketing. It starts with a customised reputation strategy and the right guide for your business.
Why Reputation Sherpa?
Having spent decades in brand and marketing management, we know that even good marketing only creates short-term gains without the right foundation.
And we saw many service businesses with a strong company reputation, but a weak brand reputation. So we set out to change that.
Our PRB™ and Reputation Builder™ programs translate 12 years of research, analysis, and testing with clients into a robust done-for-you program.
We prescribe and implement a clear strategy and actions to create the reputation your business deserves. (And build the leadership legacy you deserve, too).
